{"id":8004,"date":"2025-12-18T11:58:17","date_gmt":"2025-12-18T10:58:17","guid":{"rendered":"https:\/\/www.groupegruau.com\/nuestras-marcas\/"},"modified":"2026-05-21T10:12:01","modified_gmt":"2026-05-21T08:12:01","slug":"nuestras-marcas","status":"publish","type":"page","link":"https:\/\/www.groupegruau.com\/es\/nuestras-marcas\/","title":{"rendered":"Nuestras marcas"},"content":{"rendered":"<section id=\"\" data-block-id=\"block_28781ff1c642099d71e6194be07470f6\" class=\"titreh2-block bloc-h2\">\n    <div class=\"container\">\n        <div class=\"wrapper\">\n            <div class=\"flex-1\">\n                <p class=\"tagline\">Constructor &#8211; carrocero multiespecialista<\/p>\n                <h2 class=\"heading-2 underlined\">12 marcas integradas en tu d\u00eda a d\u00eda<\/h2>\n            <\/div>\n            <div class=\"flex-1 text\">\n                <p>El Grupo Gruau se apoya en un s\u00f3lido capital inmaterial, basado en una fuerte cultura empresarial y en marcas reconocidas en sus mercados. Patrick Gruau tom\u00f3 la decisi\u00f3n estrat\u00e9gica de estructurar y consolidar sus marcas, con el fin de preservar su valor, su identidad y el significado que tienen para los clientes y los colaboradores. Hoy, 12 marcas encarnan las actividades del Grupo, contribuyen a su notoriedad y reflejan su experiencia, su cercan\u00eda a los mercados y su compromiso sostenible.  <\/p>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n<section id=\"block_01e7277c250fdd65a322657b36686286\" class=\"conteneur-block article-body \">\n    <div class=\"acf-innerblocks-container\">\n\n<iframe loading=\"lazy\" class=\"container py-6\" id=\"video\" src=\"https:\/\/admin-gruau.keepeek.com\/pml0Z6Y2p9\" width=\"100%\" height=\"500\" frameborder=\"0\" allow=\"autoplay; fullscreen\" allowfullscreen=\"\">\n<\/iframe>\n\n<\/div>\n<\/section>\n\n<section id=\"block_01e7277c250fdd65a322657b36686286\" class=\"conteneur-block article-body \">\n    <div class=\"acf-innerblocks-container\">\n\n<figure class=\"wp-block-video aligncenter container py-6\"><video height=\"898\" style=\"aspect-ratio: 1598 \/ 898;\" width=\"1598\" autoplay=\"\" loop=\"\" muted=\"\" src=\"https:\/\/www.groupegruau.com\/app\/uploads\/2026\/01\/arbre-des-marques-Groupe-Gruau-1.mp4\"><\/video><\/figure>\n\n<\/div>\n<\/section>\n\n<section id=\"block_01e7277c250fdd65a322657b36686286\" class=\"conteneur-block article-body \">\n    <div class=\"acf-innerblocks-container\">\n\n<h4 class=\"wp-block-heading container py-6 heading-4 text-archives-brand-bleu-marine\">La identidad del grupo se inspira en un pasado rico que re\u00fane a las entidades bajo un mismo emblema con marcas diferentes.<\/h4>\n\n\n\n<p class=\"container py-6\"><\/p>\n\n\n\n<p class=\"container py-6\">Esta etapa identitaria de la evoluci\u00f3n de la empresa es el s\u00edmbolo de su <strong>estrategia ambiciosa decididamente orientada al futuro<\/strong>, de la que todos somos embajadores. El logotipo de Gruau encarna <strong>el ADN del grupo<\/strong> con el rombo del logotipo de 1955, un movimiento que apunta hacia la expansi\u00f3n, una tipograf\u00eda que consolida la marca y muestra la apertura de Gruau a sus mercados. <\/p>\n\n\n\n<p class=\"container py-6\">Las variantes se adaptan a cada marca, para afianzar la identidad del grupo y posicionarla en l\u00ednea con la estrategia de cada una de sus actividades. <\/p>\n\n\n\n<p class=\"container py-6\">Las marcas forman as\u00ed parte integrante de la identidad visual del grupo. La construcci\u00f3n del grupo desde hace 40 a\u00f1os se ha apoyado, por tanto, en este equilibrio entre crecimiento interno y crecimiento externo, y se ha reforzado con la organizaci\u00f3n en 2 polos especializados: <strong>los polos de Movilidades Urbanas<\/strong> y <strong>Veh\u00edculos Sanitarios.<\/strong>  <\/p>\n\n<\/div>\n<\/section>\n\n    <section id=\"\" data-block-id=\"block_4451b1da5bd9bd03d060e40857c64d46\" class=\"marques-block bloc-marques\">\n        <div>\n            <div class=\"wrapper\">\n                                                                                                <div class=\"swiper swiper-marques swiper-marques-0 mb-10 pointer-events-none\">\n                            <div class=\"swiper-wrapper\">\n                                                                                                    <div class=\"swiper-slide !h-auto\">\n                                        <img decoding=\"async\" class=\"max-h-[66px]\"\n                                             src=\"https:\/\/www.groupegruau.com\/app\/uploads\/2026\/02\/Plan-de-travail-1-copie-2-108x25.webp\"\n                                             alt=\"\"\n                                             loading=\"lazy\">\n                                    <\/div>\n                                                                    <div class=\"swiper-slide !h-auto\">\n                                        <img decoding=\"async\" class=\"max-h-[66px]\"\n                                             src=\"https:\/\/www.groupegruau.com\/app\/uploads\/2026\/02\/Plan-de-travail-1-copie-3-108x24.webp\"\n                                             alt=\"\"\n                                             loading=\"lazy\">\n                                    <\/div>\n                                                                    <div class=\"swiper-slide !h-auto\">\n                                        <img decoding=\"async\" class=\"max-h-[66px]\"\n                                             src=\"https:\/\/www.groupegruau.com\/app\/uploads\/2026\/02\/Plan-de-travail-1-copie-4-108x20.webp\"\n                                             alt=\"\"\n                                             loading=\"lazy\">\n                                    <\/div>\n                                                                    <div class=\"swiper-slide !h-auto\">\n                                        <img decoding=\"async\" class=\"max-h-[66px]\"\n                                             src=\"https:\/\/www.groupegruau.com\/app\/uploads\/2026\/02\/Plan-de-travail-1-copie-5-108x36.webp\"\n                                             alt=\"\"\n                                             loading=\"lazy\">\n                                    <\/div>\n                                                                    <div class=\"swiper-slide !h-auto\">\n                                        <img decoding=\"async\" class=\"max-h-[66px]\"\n                                             src=\"https:\/\/www.groupegruau.com\/app\/uploads\/2026\/02\/Plan-de-travail-1-copie-6-108x28.webp\"\n                                             alt=\"\"\n                                             loading=\"lazy\">\n                                    <\/div>\n                                                                    <div class=\"swiper-slide !h-auto\">\n                                        <img decoding=\"async\" class=\"max-h-[66px]\"\n                                             src=\"https:\/\/www.groupegruau.com\/app\/uploads\/2026\/02\/Plan-de-travail-1-copie-7-108x22.webp\"\n                                             alt=\"\"\n                                             loading=\"lazy\">\n                                    <\/div>\n                                                                    <div class=\"swiper-slide !h-auto\">\n                                        <img decoding=\"async\" class=\"max-h-[66px]\"\n                                             src=\"https:\/\/www.groupegruau.com\/app\/uploads\/2026\/02\/Plan-de-travail-1-copie-8-108x30.webp\"\n                                             alt=\"\"\n                                             loading=\"lazy\">\n                                    <\/div>\n                                                                    <div class=\"swiper-slide !h-auto\">\n                                        <img decoding=\"async\" class=\"max-h-[66px]\"\n                                             src=\"https:\/\/www.groupegruau.com\/app\/uploads\/2026\/02\/Plan-de-travail-1-copie-9-108x28.webp\"\n                                             alt=\"\"\n                                             loading=\"lazy\">\n                                    <\/div>\n                                                                    <div class=\"swiper-slide !h-auto\">\n                                        <img decoding=\"async\" class=\"max-h-[66px]\"\n                                             src=\"https:\/\/www.groupegruau.com\/app\/uploads\/2026\/02\/Plan-de-travail-1-copie-10-108x22.webp\"\n                                             alt=\"\"\n                                             loading=\"lazy\">\n                                    <\/div>\n                                                                    <div class=\"swiper-slide !h-auto\">\n                                        <img decoding=\"async\" class=\"max-h-[66px]\"\n                                             src=\"https:\/\/www.groupegruau.com\/app\/uploads\/2026\/02\/Plan-de-travail-1-copie-11-108x40.webp\"\n                                             alt=\"\"\n                                             loading=\"lazy\">\n                                    <\/div>\n                                                                    <div class=\"swiper-slide !h-auto\">\n                                        <img decoding=\"async\" class=\"max-h-[66px]\"\n                                             src=\"https:\/\/www.groupegruau.com\/app\/uploads\/2026\/02\/Plan-de-travail-1-copie-108x26.webp\"\n                                             alt=\"\"\n                                             loading=\"lazy\">\n                                    <\/div>\n                                                                    <div class=\"swiper-slide !h-auto\">\n                                        <img decoding=\"async\" class=\"max-h-[66px]\"\n                                             src=\"https:\/\/www.groupegruau.com\/app\/uploads\/2026\/02\/Plan-de-travail-1-108x47.webp\"\n                                             alt=\"\"\n                                             loading=\"lazy\">\n                                    <\/div>\n                                \n                            <\/div>\n                        <\/div>\n                    \n                                                                                <div class=\"swiper swiper-marques swiper-marques-1 mb-10 pointer-events-none\">\n                            <div class=\"swiper-wrapper\">\n                                                                                                    <div class=\"swiper-slide !h-auto\">\n                                        <img decoding=\"async\" class=\"max-h-[66px]\"\n                                             src=\"https:\/\/www.groupegruau.com\/app\/uploads\/2026\/02\/Plan-de-travail-1-108x47.webp\"\n                                             alt=\"\"\n                                             loading=\"lazy\">\n                                    <\/div>\n                                                                    <div class=\"swiper-slide !h-auto\">\n                                        <img decoding=\"async\" class=\"max-h-[66px]\"\n                                             src=\"https:\/\/www.groupegruau.com\/app\/uploads\/2026\/02\/Plan-de-travail-1-copie-108x26.webp\"\n                                             alt=\"\"\n                                             loading=\"lazy\">\n                                    <\/div>\n                                                                    <div class=\"swiper-slide !h-auto\">\n                                        <img decoding=\"async\" class=\"max-h-[66px]\"\n                                             src=\"https:\/\/www.groupegruau.com\/app\/uploads\/2026\/02\/Plan-de-travail-1-copie-11-108x40.webp\"\n                                             alt=\"\"\n                                             loading=\"lazy\">\n                                    <\/div>\n                                                                    <div class=\"swiper-slide !h-auto\">\n                                        <img decoding=\"async\" class=\"max-h-[66px]\"\n                                             src=\"https:\/\/www.groupegruau.com\/app\/uploads\/2026\/02\/Plan-de-travail-1-copie-10-108x22.webp\"\n                                             alt=\"\"\n                                             loading=\"lazy\">\n                                    <\/div>\n                                                                    <div class=\"swiper-slide !h-auto\">\n                                        <img decoding=\"async\" class=\"max-h-[66px]\"\n                                             src=\"https:\/\/www.groupegruau.com\/app\/uploads\/2026\/02\/Plan-de-travail-1-copie-9-108x28.webp\"\n                                             alt=\"\"\n                                             loading=\"lazy\">\n                                    <\/div>\n                                                                    <div class=\"swiper-slide !h-auto\">\n                                        <img decoding=\"async\" class=\"max-h-[66px]\"\n                                             src=\"https:\/\/www.groupegruau.com\/app\/uploads\/2026\/02\/Plan-de-travail-1-copie-8-108x30.webp\"\n                                             alt=\"\"\n                                             loading=\"lazy\">\n                                    <\/div>\n                                                                    <div class=\"swiper-slide !h-auto\">\n                                        <img decoding=\"async\" class=\"max-h-[66px]\"\n                                             src=\"https:\/\/www.groupegruau.com\/app\/uploads\/2026\/02\/Plan-de-travail-1-copie-7-108x22.webp\"\n                                             alt=\"\"\n                                             loading=\"lazy\">\n                                    <\/div>\n                                                                    <div class=\"swiper-slide !h-auto\">\n                                        <img decoding=\"async\" class=\"max-h-[66px]\"\n                                             src=\"https:\/\/www.groupegruau.com\/app\/uploads\/2026\/02\/Plan-de-travail-1-copie-6-108x28.webp\"\n                                             alt=\"\"\n                                             loading=\"lazy\">\n                                    <\/div>\n                                                                    <div class=\"swiper-slide !h-auto\">\n                                        <img decoding=\"async\" class=\"max-h-[66px]\"\n                                             src=\"https:\/\/www.groupegruau.com\/app\/uploads\/2026\/02\/Plan-de-travail-1-copie-5-108x36.webp\"\n                                             alt=\"\"\n                                             loading=\"lazy\">\n                                    <\/div>\n                                                                    <div class=\"swiper-slide !h-auto\">\n                                        <img decoding=\"async\" class=\"max-h-[66px]\"\n                                             src=\"https:\/\/www.groupegruau.com\/app\/uploads\/2026\/02\/Plan-de-travail-1-copie-4-108x20.webp\"\n                                             alt=\"\"\n                                             loading=\"lazy\">\n                                    <\/div>\n                                                                    <div class=\"swiper-slide !h-auto\">\n                                        <img decoding=\"async\" class=\"max-h-[66px]\"\n                                             src=\"https:\/\/www.groupegruau.com\/app\/uploads\/2026\/02\/Plan-de-travail-1-copie-3-108x24.webp\"\n                                             alt=\"\"\n                                             loading=\"lazy\">\n                                    <\/div>\n                                                                    <div class=\"swiper-slide !h-auto\">\n                                        <img decoding=\"async\" class=\"max-h-[66px]\"\n                                             src=\"https:\/\/www.groupegruau.com\/app\/uploads\/2026\/02\/Plan-de-travail-1-copie-2-108x25.webp\"\n                                             alt=\"\"\n                                             loading=\"lazy\">\n                                    <\/div>\n                                \n                            <\/div>\n                        <\/div>\n                    \n                            <\/div>\n        <\/div>\n    <\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":8022,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-8004","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":{"mini_description":"Las marcas "},"_links":{"self":[{"href":"https:\/\/www.groupegruau.com\/es\/wp-json\/wp\/v2\/pages\/8004","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.groupegruau.com\/es\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.groupegruau.com\/es\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.groupegruau.com\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.groupegruau.com\/es\/wp-json\/wp\/v2\/comments?post=8004"}],"version-history":[{"count":2,"href":"https:\/\/www.groupegruau.com\/es\/wp-json\/wp\/v2\/pages\/8004\/revisions"}],"predecessor-version":[{"id":11954,"href":"https:\/\/www.groupegruau.com\/es\/wp-json\/wp\/v2\/pages\/8004\/revisions\/11954"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.groupegruau.com\/es\/wp-json\/wp\/v2\/media\/8022"}],"wp:attachment":[{"href":"https:\/\/www.groupegruau.com\/es\/wp-json\/wp\/v2\/media?parent=8004"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}